capabilities

SEO Analyzer

Analyze website SEO - keywords, content, competitors, and improvement opportunities

by Athina AI

Install

Terminal

npx gooseworks install --all

# then, in Claude Code, Cursor, or Codex:
/gooseworks use the seo-analyzer skill

About This Skill

SEO Analyzer - Website SEO Analysis

Setup

Read your credentials from ~/.gooseworks/credentials.json:

export GOOSEWORKS_API_KEY=$(python3 -c "import json;print(json.load(open('$HOME/.gooseworks/credentials.json'))['api_key'])")
export GOOSEWORKS_API_BASE=$(python3 -c "import json;print(json.load(open('$HOME/.gooseworks/credentials.json')).get('api_base','https://api.gooseworks.ai'))")

If ~/.gooseworks/credentials.json does not exist, tell the user to run: npx gooseworks login

All endpoints use Bearer auth: -H "Authorization: Bearer $GOOSEWORKS_API_KEY"

Analyze websites for SEO performance, keywords, content quality, and competitor positioning.

Workflow

Step 1: Crawl Site Structure

Map the website structure:

curl -s -X POST $GOOSEWORKS_API_BASE/v1/proxy/orthogonal/run \
  -H "Authorization: Bearer $GOOSEWORKS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"api":"tavily","path":"/map","body":{"url":"https://example.com"}}'

Step 2: Extract Page Content

Get content for analysis:

curl -s -X POST $GOOSEWORKS_API_BASE/v1/proxy/orthogonal/run \
  -H "Authorization: Bearer $GOOSEWORKS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"api":"scrapegraph","path":"/v1/smartscraper"}'
  "website_url": "https://example.com",
  "user_prompt": "Extract page title, meta description, headings (H1, H2, H3), main content, and internal links"
}'

Step 3: Get Backlink Ideas

Find linking opportunities:

curl -s -X POST $GOOSEWORKS_API_BASE/v1/proxy/orthogonal/run \
  -H "Authorization: Bearer $GOOSEWORKS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"api":"exa","path":"/search"}'
  "query": "blogs and websites that accept guest posts about productivity software",
  "num_results": 20
}'

Example Usage

# Quick site analysis
curl -s -X POST $GOOSEWORKS_API_BASE/v1/proxy/orthogonal/run \
  -H "Authorization: Bearer $GOOSEWORKS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"api":"scrapegraph","path":"/v1/smartscraper"}'
  "website_url": "https://mysite.com",
  "user_prompt": "Analyze this page for SEO: title tag, meta description, heading structure, keyword usage, content length"
}'

Tips

Focus on long-tail keywords for faster wins
Analyze top 3 competitors for each target keyword
Prioritize pages with existing traffic for optimization
Track rankings over time to measure progress

Discover More

List all endpoints, or add a path for parameter details:

curl -s -X POST $GOOSEWORKS_API_BASE/v1/proxy/orthogonal/search \
  -H "Authorization: Bearer $GOOSEWORKS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"prompt":"exa API endpoints"}' api show scrapegraph
curl -s -X POST $GOOSEWORKS_API_BASE/v1/proxy/orthogonal/search \
  -H "Authorization: Bearer $GOOSEWORKS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"prompt":"tavily API endpoints"}'
 
Example: `curl -s -X POST $GOOSEWORKS_API_BASE/v1/proxy/orthogonal/details \
  -H "Authorization: Bearer $GOOSEWORKS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"api":"olostep","path":"/v1/scrapes`"}' for endpoint parameters.

What's included

Focus on long-tail keywords for faster wins

Analyze top 3 competitors for each target keyword

Prioritize pages with existing traffic for optimization

Track rankings over time to measure progress

Trend Discovery

Discover rising category conversations, formats, sounds, questions, and creator patterns across social platforms, then separate durable demand signals from short-lived noise.

Transcript Intelligence

Turn TikTok, Instagram, YouTube, Facebook, X, LinkedIn, Reddit, or Rumble transcripts into timestamped hooks, claims, objections, proof, calls to action, sponsorship signals, and reusable content atoms. Use directly for transcript analysis or as support for creator, competitor, trend, demand, and repurposing work.

Social Listening Brief

Produce a decision-ready brief of current brand, product, category, and competitor conversations across social platforms, including sentiment drivers, questions, risks, and growth opportunities.