Event Prospecting Pipeline
Find attendees at conferences/events, research their companies, qualify against ICP, and launch outreach
by Athina AIInstall gooseworks: https://gooseworks.ai/install.md # then, in Claude Code, Cursor, or Codex: /gooseworks use the event-prospecting-pipeline skill
Event Prospecting Pipeline
End-to-end workflow: find event attendees → research → qualify against ICP → deduplicate → outreach.
When to Use
- "Find leads from [event name/URL]"
- "Who's speaking at [conference]? Get me their contact info"
- "Find AI events in SF and get me decision-maker contacts"
- "Find leads from upcoming conferences and launch outreach"
For Luma-only qualified lead gen with built-in Google Sheets + Slack alerting, use [[skills/composites/get-qualified-leads-from-luma/SKILL.md]] instead. This playbook is the full pipeline including outreach.
Steps
1. Find Attendees / Speakers
Skills: luma-event-attendees OR conference-speaker-scraper
- If user provides a Luma event URL or topic → use
luma-event-attendees - If user provides a conference website → use
conference-speaker-scraper - If user provides a topic/location → use
luma-event-attendeesApify search mode to find events first
Output: Person list with names, bios, LinkedIn/Twitter URLs, companies.
2. Research & Enrich
Capability: Web search
For each person/company:
- Company funding stage, size, product
- Person's current role and seniority
- Recent news or activity
Skip if user just wants a raw attendee list.
3. Qualify Against ICP
Skill: lead-qualification
Filter the enriched list against the client's ICP criteria. Score each lead.
4. Find Decision-Maker Contacts
Skill: company-contact-finder
For qualified companies, find the specific decision-makers with email addresses.
5. Deduplicate
Skill: contact-cache
Check all leads against the contact cache to prevent duplicate outreach across strategies.
6. Output Results
Capability: Google Sheets or CSV export
Export qualified, deduplicated leads with columns: Name, Title, Company, LinkedIn URL, Email, Signal, Score.
7. Launch Outreach (optional)
Skill: cold-email-outreach
If approved, set up personalized outreach via your chosen outreach tool or direct email via AgentMail API (agentmail.dev).
Human Checkpoints
- After Step 3: Review qualified lead list before finding contacts
- After Step 6: Review final list and email copy before launching outreach
What's included
luma-event-attendeesCreate Kinetic Typography
Render a deterministic text-only video ad from approved copy, font, colors, timing and CTA. Use when a brand needs an animated message without product photography or a creator.
Render Hook Replacement
Replace an existing video's opening with a supplied clip or free kinetic text hook while retaining and verifying every original body frame, audio, captions and ending. Use for surgical hook tests rather than regenerating the complete ad.
Video Production Harness
Full video production sequence with script review, actual ingredient choices, controlled generation, editing, evidence-based quality review, polish, captions and delivery. A host binding supplies project storage, authentic approvals, provider access and billing.