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[{"tag":"Claude Code"}{"tag":"AI agents"}{"tag":"skills"}{"tag":"events"}{"tag":"conferences"}{"tag":"lead generation"}]

Event Lead Pipeline: 6 Skills to Turn Conferences into Pipeline

Scrape attendees from conferences and events, qualify against your ICP, and launch outreach with event context.

Gooseworks
Gooseworks · 1 min read

Events Are a Gold Mine You're Barely Mining

Conferences and meetups concentrate your target buyers in one place. Attendees are high-intent – they showed up, which means they care about the topic your product solves.

The problem: most teams work events manually. Browse the attendee list, look up each person on LinkedIn, decide if they're a fit, write a personalized email, repeat 200 times. By the time you finish, the event is over and the context has gone cold. Claude Code compresses this into hours.


How to Install

npx goose-skills install conference-speaker-scraper luma-event-attendees lead-qualification get-qualified-leads-from-luma cold-email-outreach event-prospecting-pipeline --claude

Works with Claude Code, Codex, and Goose.


How It Works

Step 1: Find Speakers at Target Conferences

Using the conference-speaker-scraper skill, Claude scrapes speaker lists from conference websites. Speakers are often senior leaders and connectors whose talk topics tell you exactly what they care about.

Step 2: Scrape Attendee Lists from Luma

The luma-event-attendees skill pulls attendee data from Luma-hosted events – names, titles, companies, and profile links.

Step 3: Qualify Against Your ICP

Using the lead-qualification skill, Claude scores each attendee against your ICP criteria. The get-qualified-leads-from-luma skill chains scraping and qualification into one step for Luma events specifically.

Step 4: Launch Event-Context Outreach

Using the cold-email-outreach skill, Claude drafts outreach that references the shared event – not "I see you attended [conference]" but specific context from a talk or panel they were part of.

Step 5: Or – Run the Full Pipeline

The event-prospecting-pipeline playbook chains the full flow from one command.


What You Walk Away With

  • Speaker and attendee lists – structured data from target conferences
  • Qualified prospect list – ICP-scored with context on why each one fits
  • Event-context outreach – emails referencing specific talks or shared sessions
  • A reusable pipeline – run it for every conference on your calendar

Automate with Goose Automations

Set up event-triggered runs:

  • When you RSVP to a Luma event, Claude automatically scrapes the attendee list
  • Qualifies attendees against your ICP
  • Drafts outreach timed for before the event
  • You review and send before you walk in the door

Get Started

npx goose-skills install conference-speaker-scraper luma-event-attendees lead-qualification get-qualified-leads-from-luma cold-email-outreach event-prospecting-pipeline --claude

Browse more packs on the Gooseworks Skills Library. View the source on GitHub.